The Balmain Army Approaches!

The Balmain Army Approaches!

Pierre Balmain was a legendary French couturier who founded his fashion house in 1945. During World War II, he worked with Christian Dior at another atelier, and there were even plans for them to open a house together! Till today, the house’s signature style comes down to immense femininity or else the “Jolie Madame” personified by famous original clients such as Marlene Dietrich, Ava Gardner, Brigitte Bardot, Sofia Loren, Audrey and Katharine Hepburn. One of the signature pieces is the double-breasted coat or jacket and, along with it, other military-inspired pieces celebrating “the architecture of movement” and often featuring eye-catching golden buttons

The Double-Breasted Coat

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Some of you are deterred by the chilly price points at Balmain. Yet you can get similar styles manufactured with the same focus on quality and tailoring at the house’s diffusion line – a tribute to the founder – called ‘Pierre Balmain’. When young, edgy, and talented Creative Director Olivier Rousteing took the helm of the house in 2011, he launched this line with the hope to affordably empower more women globally! Soon after, you could get the Double-Breasted Wool Coat at way less than $3000, which was the price of the premium piece.

The Stylish Muses

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Whether it is Balmain or Pierre Balmain, this style shines bright on celebrity friends such as Kim and Khloe Kardashian, Rosie Huntington Whiteley, Emmanuelle Alt, and fashion editor/collector Anna Dello Russo. Its nipped-in waistline and military precision is ever-flattering.

The Balmain Army

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Olivier Rousteing is social media hooked and hashtags his cool model girlfriends – Gigi Hadid, Kendall Jenner, Alessandra Ambrosio, Dourdan Dunn and more – as the ‘Balmain Army’. Olivier loves ‘sexy’ and he instills the same spirit in his Pierre Balmain collection. One classic example is the Pierre Balmain Wrap Mini Shorts spotted on beauties such as Kelly Rohrbach and Alesha Dixon. You too can style it either with a black lace top or a white blazer and look stunning!

The Pencil Skirt and More

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Pencil skirts with decorative button closures are another signature of the house and the diffusion line of Pierre Balmain. This Button-Detailed Stretch-Ponte Pencil Skirt has decadent details and a figure-flattering design. Are you ready to embrace the Balmain rock & roll sensuality?

Check also the Balmain T-shirt and Balmain Native Feather Print Cotton Modal T-shirt that complement the look and are here on discount!


by evaChic

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